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CAB eBooks

Ebooks on agriculture and the applied life sciences from CAB International

CABI Book Chapter

Managing religious tourism.

Book cover for Managing religious tourism.


This book endeavours to put forward a toolkit that will aid positive outcomes in religious tourism management, drawing on case studies from multiple countries and regions. This book is divided into three main sections. The first deals with the theoretical aspects of managing sacred sites; the second with best practice in the management of sacred sites; and the third provides case studies in this a...


Chapter 11 (Page no: 135)

Implications for managed visitor experiences at Muktinath Temple (Chumig Gyatsa) in Nepal: a netnography.

This chapter presents the case of Muktinath Temple in Nepal and the use of user-generated content as a management tool. It aims to (i) see the extent to which the use of TripAdvisor is feasible in gaining an indication of visitors' experiences when visiting a sacred site; (ii) gain insight into the extent to which these visits are partly motivated by religious reasons; and (iii) address how a netnography of TripAdvisor can be useful for the further development and management of religious tourism sites.

Other chapters from this book

Chapter: 1 (Page no: 1) Introduction. Author(s): Griffiths, M. Wiltshier, P.
Chapter: 2 (Page no: 10) Managing the sacred: a governance perspective for religious tourism destinations. Author(s): Piva, E. Cerutti, S. Raj, R.
Chapter: 3 (Page no: 22) Innovation, religion and managing value creation: the World Heritage Site of the ArchAbbey of Pannonhalma, Hungary. Author(s): Clarke, A.
Chapter: 4 (Page no: 32) Managing St John's - working for the greater good. Author(s): Munro, D.
Chapter: 5 (Page no: 47) Managing visitors at sacred sites: the case of Montserrat. Author(s): Aulet, S. AltayĆ³, J. Vidal-Casellas, D.
Chapter: 6 (Page no: 65) Best practice and sacred site management: the case of Temple Square in Salt Lake City, Utah. Author(s): Olsen, D. H.
Chapter: 7 (Page no: 79) Tackling the problems of deficient data when planning for religious tourism management. Author(s): Enongene, V. Griffin, K.
Chapter: 8 (Page no: 92) Issues and approaches in managing visitors to pagan sacred sites. Author(s): Rotherham, I. D.
Chapter: 9 (Page no: 112) Analysis of territorial development and management practices along the way of St James in Galicia (Spain). Author(s): Lopez, L. Santos, X. M.
Chapter: 10 (Page no: 124) Managing cultural shift within religious sites in UK and the role of the performing and visual arts as transforming the experiences of visitors. Author(s): Morpeth, N. D.
Chapter: 12 (Page no: 144) The impact of development of religious tourism on the host community - a case study of Mount E'mei in China. Author(s): Hu XinLei Huang Rong
Chapter: 13 (Page no: 155) Strategic project Manresa 2022: using religious tourism as a keystone for the revitalization of a non-touristic and non-religious city. Author(s): Canal, R. Holgado, E. Puyol, S.
Chapter: 14 (Page no: 167) Toolkit: managing relationship marketing with sacred and secular consumers. Author(s): Wiltshier, P. Griffiths, M. Clarke, A.

Chapter details

  • Author Affiliation
  • NHL Stenden University, Rengerslaan 8, 8917 DD Leeuwarden, Netherlands.
  • Year of Publication
  • 2019
  • ISBN
  • 9781786393197
  • Record Number
  • 20193044979