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CAB eBooks

Ebooks on agriculture and the applied life sciences from CAB International

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CABI Book Chapter Info
Cover for Branding the Buddha's birthplace: exploring Nepal's potential to become a destination of global Buddhist tourism.

This chapter presents a SWOT analysis of Nepal's potential for Buddhist tourism, and suggests that incorporating Buddhist tourism into the overall nation-branding campaign would not only accentuate the country's genuine heritage but also appeal to a large number of faith-inspired travellers....

Author(s)
Adhikari, D.; Zhang JuYan
ISBN
2018 CAB International (H ISBN 9781786392343)
Type
Book chapter
CABI Book Chapter Info
Cover for Religious tourism experiences in South East Asia.

This chapter discusses and examines the tourist motivations to visit religious (Buddhist) sites, and addresses the role of religious tourism in regional development among members of the Association of Southeast Asian Nations (ASEAN). The motivation of visitors is discussed by way of a case study of ...

Author(s)
Choe JaeYeon; O'Regan, M.
ISBN
2015 CABI (H ISBN 9781780645230)
Type
Book chapter
CABI Book Chapter Info
Cover for Marketing approaches and problems of Islamic destinations.

The aim of this chapter is to evaluate the marketing approaches and to identify any marketing problems of Islamic destinations. Using published literature, case studies and on-line sources, the chapter examines why tourism development has not progressed in most parts of the Islamic world, as well...

Author(s)
Bılım, Y.; Bıșkın, F.; Kaynak, İ. H.
ISBN
2019 CAB International (H ISBN 9781786394132)
Type
Book chapter
CABI Book Chapter Info
Cover for An opportunity unexploited: a pilgrim's observations on the potential of Muslim pilgrimage (Hajj).

This chapter discusses why the Muslim pilgrimage to Makkah (Hajj) is a disturbingly underutilized or unexploited business opportunity for the Islamic tourism industry, and puts forward suggestions to improve the utilization of its potential. The chapter assesses the potential benefits of Hajj from...

Author(s)
Acar, M.
ISBN
2019 CAB International (H ISBN 9781786394132)
Type
Book chapter
CABI Book Chapter Info
Cover for Religious tourism in Azerbaijan: current challenges.

This chapter offers an analysis of religious tourism possibilities in Azerbaijan. The potential for international travellers is presented. The analysis includes a reflection on the contemporary challenges of visiting religious places in relation to the country's history and heritage development.

Author(s)
Liutikas, D.
ISBN
2018 CAB International (H ISBN 9781786392343)
Type
Book chapter
CABI Book Chapter Info
Cover for Religious migrations in contemporary Central Asia.

This chapter looks at contemporary religious tourism and pilgrimage in central Asia. Sections examine: the forms and problems of external religious tourism in central Asia; the holy places of Muslims in this region as objects of religious tourism; and the sacred sites of other religious confessions ...

Author(s)
Mendikulova, G.; Nadezhuk, E.
ISBN
2018 CAB International (H ISBN 9781786392343)
Type
Book chapter
CABI Book Chapter Info
Cover for To brand Gandhara, the Ancient Buddhist Centre: Pakistan's potential to develop Buddhist tourism.

This chapter presents a SWOT analysis of Pakistan's potential for Buddhist tourism and suggests the incorporation of the Buddhist site of Gandhara into the nation-branding programmes of Pakistan. Campaign planning recommendations are presented in terms of organizations involved, long-term goals,...

Author(s)
Zhang, J.
ISBN
2018 CAB International (H ISBN 9781786392343)
Type
Book chapter
CABI Book Chapter Info
Cover for Challenges facing the sustainable development of slave trade routes and trails in Cameroon.

This chapter explores the recent growth of African American diaspora tourism as quasi-religious pilgrimage to the village of Bimbia, Cameroon, which served as a major slave port in the region. Having first discussed the historical development of slavery and slave trade routes in this region, the...

Author(s)
Enongene, V.; Griffin, K.
ISBN
2018 CAB International (H ISBN 9781786390271)
Type
Book chapter
CABI Book Chapter Info
Cover for Managing heritage and cultural tourism resources in Dubrovnik.

This chapter focuses on the UNESCO World Heritage city of Dubrovnik (Croatia) as an example of an urban cultural tourism development. In promoting the application of a sustainable development model for the better management of cultural sites, incorporating the views of local people is advocated. It ...

Author(s)
Pavlic, I.; Raguž, I. V.
ISBN
2013 CABI (H ISBN 9781845939236)
Type
Book chapter

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