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CAB eBooks

Ebooks on agriculture and the applied life sciences from CAB International

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CABI Book Info
Cover for Managing hospitality experiences.

This textbook provides a detailed insight into the ways in which hospitality experiences are designed and delivered. It covers management issues such as marketing, human resources, operations, quality management, facilities management, project management, and strategy, and is supported throughout...

Author(s)
Kenyon, A. J.; Robinson, P.; Musgrave, J.
ISBN
2020 CABI (H ISBN 9781789242034)
Type
Book
CABI Book Info
Cover for Events as a strategic marketing tool: 2nd edition.

This book is primarily about the way in which organizations utilize events as a marketing tool to reach out to and connect with their visitors. For this second revised edition, the entire book has been updated; examples have been replaced or added and all texts have been critically examined. The...

Author(s)
Gerritsen, D.; Olderen, R. van; Mierlo, J. van; Rooijackers, M.; Velthoven, T. van
ISBN
2020 CABI (H ISBN 9781789242300)
Type
Book
CABI Book Info
Cover for Tourism: 2nd edition.

Fully revised, this 2nd edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives. This book is divided into five major parts....

Author(s)
Robinson, P.; Lück, M.; Smith, S.
ISBN
2020 CABI (H ISBN 9781789241488)
Type
Book
CABI Book Info
Cover for Tourism information technology.

This book offers a comprehensive outlook of how information technology (IT) has been and should be implemented in the travel and tourism industry, the challenges associated with the implementation of information technology and the impacts generated from this implementation. The content in this...

Author(s)
Benckendorff, P. J.; Xiang, Z.; Sheldon, P. J.
ISBN
2019 CAB International (H ISBN 9781786393432)
Type
Book
CABI Book Info
Cover for Cruise ship tourism.

This book provides an overview of the cruise industry covering a broad range of topics and issues. It has been written for a broad audience including students pursuing university and training programmes, tourism industry professionals, planners and managers in the cruise industry, and finally...

Author(s)
Dowling, R.; Weeden, C.
ISBN
2017 CABI (H ISBN 9781780646084)
Type
Book
CABI Book Info
Cover for Tourism and leisure behaviour in an ageing world.

This is the second edition to the book Growing Older: Tourism and Leisure Behaviour of Older Adults. Similar to the first edition, its focus is to provide the latest research about the characteristics, tourist behaviour, and leisure needs of baby boomers, seniors, and older adults. This edition has ...

Author(s)
Patterson, I.
ISBN
2018 CABI (H ISBN 9781786390943)
Type
Book
CABI Book Info
Cover for The bioeconomy: delivering sustainable green growth.

This book explores the development of the bioeconomy across the world from an economic and policy perspective, as well as identifying potential future pathways and issues. It uses a broad definition, covering all sectors using biological resources except health. The book's chapters can be broadly...

Author(s)
Viaggi, D.
ISBN
2018 CAB International (H ISBN 9781786392756)
Type
Book
CABI Book Info
Cover for Tour operators and operations: development, management and responsibility.

This book aims to present a substantive foundation for the study and understanding of tour operators and their practice. It consists of 13 chapters covering the development of the package holiday, the operating environment for tour operators, product development, small and medium-sized tour...

Author(s)
Holland, J.; Leslie, D.
ISBN
2018 CABI (H ISBN 9781780648231)
Type
Book
CABI Book Info
Cover for Tourism management in warm-water island destinations: systems and strategies.

This volume focuses on the management of tourism in island environments, particularly in the Caribbean. The first part of the book (chapters 2-5) is about resources for islands, including transport and hospitality, and demand for islands. This part addresses the core resources of tourism products...

Author(s)
McLeod, M.; Croes, R.
ISBN
2018 CAB International (H ISBN 9781786390929)
Type
Book
CABI Book Info
Cover for Rural tourism and enterprise: management, marketing and sustainability.

In order to explore key issues, practices and approaches in marketing and management across the breadth of the rural tourism sector, this book considers issues around political intervention, public interest and local sustainability, and discusses key issues affecting rural enterprises in both...

Author(s)
Oriade, A.; Robinson, P.
ISBN
2017 CABI (H ISBN 9781780647494)
Type
Book

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