This study was designed to test the use of a practical approach developed: (i) to measure external performance of two international tourist destinations (Turkey and Mallorca, Spain); and (ii) to investigate their competitive position not only against each other but also against other major...

Focused on cross-cultural research in tourism, this study aims to emphasize the significance of exploring cross-cultural differences in consumer behaviour and, in particular, destination image. A theoretical framework is first developed to introduce a research agenda on cross-cultural consumer...

This book aims to review and to stimulate interest in a number of emerging and fresh topics in tourist behaviour and experience from a distinctively contemporary perspective. It has been designed to follow a systematic order, following the major stages of the consumer behaviour model. The book has...

This chapter presents a brief overview of how consumer behaviour research has developed over the years, and introduces the content of this book on tourist behaviour.

This chapter examines the extent to which cultural distance influences tourist behaviour in comparison with travel distance. This is accomplished by examining the profile, travel patterns and activities of eight different markets (Japan, France, Thailand, Australia, Singapore, the USA, Malaysia,...

This chapter examines how the image perceptions of Italian and British travelers towards Italian organized crime affect visitor behaviour. In this study, a cross-cultural analysis aimed at assessing the similarities and differences between Italian and UK interviewees was carried out. The results...

This chapter investigates the main motivations that drive couples to celebrate their wedding ceremony outside their hometown as an emerging market segment of the future tourism industry. The findings of in-depth interviews with 37 couples suggest that the theoretical lens of the experiential...

This chapter uses set theory as a methodological tool to investigate and understand better the structure of destination choice process. Results from a survey of German tourists (n=622) show that choice sets vary in regard to size, composition and the homogeneity of alternative destinations....

This chapter examines the role and relevance of personal and trip characteristics in the holiday choice of British visitors (n=505) to Alanya, Turkey. The personal and trip related characteristics examined are gender, age, marital status, education, origin country, revisiting patterns, experience...

This chapter investigates which factors affect Australian tourists' (n=1231) decision to cancel or not to cancel when facing a critical unexpected event at the destination of their choice. In particular, it examines whether the nature of the crisis, traveller characteristics and trip...