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CAB eBooks

Ebooks on agriculture and the applied life sciences from CAB International

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CABI Book Chapter Info
Cover for Destination recommendations based on travel decision styles.

Following a brief review on the role of decision styles in marketing, this chapter presents the methodology and results of a comprehensive study into the decision process of travellers. The study investigated whether it is reasonable to accommodate different trip-planning styles that can be used as ...

Author(s)
Zins, A. H.; Grabler, K.
ISBN
2006 CABI (H ISBN 9780851990231)
Type
Book chapter
CABI Book Chapter Info
Cover for A behavioural framework for destination recommendation systems design.

A behavioural framework for the development of destination recommendation systems (DRSs) is proposed that takes into account the specific characteristics of travel information search and decision making. Specifically, it outlines several design guidelines for destination recommendation systems that ...

Author(s)
Gretzel, U.; Hwang YeongHyeon; Fesenmaier, D. R.
ISBN
2006 CABI (H ISBN 9780851990231)
Type
Book chapter
CABI Book Chapter Info
Cover for Information search for travel decisions.

This chapter (i) provides an overview of foundational research on travellers' information search and processing strategies and the factors influencing the behaviour; (ii) provides an illustration of the digital information environment, specifically the internet, and its implications for travel...

Author(s)
Hwang YeongHyeon; Gretzel, U.; Xiang, Z.; Fesenmaier, D. R.
ISBN
2006 CABI (H ISBN 9780851990231)
Type
Book chapter
CABI Book Chapter Info
Cover for Building adaptive systems: a neural net approach.

This chapter introduces a methodology that assists in making tourism counselling and recommender systems 'adaptive'. The kind of 'adaptivity' desired here is based on a system's capability of learning about changes in three respects: (i) macro patterns of consumer information acquisition and usage; ...

Author(s)
Mazanec, J. A.
ISBN
2006 CABI (H ISBN 9780851990231)
Type
Book chapter
CABI Book Info
Cover for Destination recommendation systems: behavioural foundations and applications.

An emerging area of study within technology and tourism focuses on the development of technologies that enable Internet users to quickly and effectively find relevant information about selected topics including travel destination and transportation. This area of tourism research and development is...

Author(s)
Fesenmaier, D. R.; Wöber, K. W.; Werthner, H.
ISBN
2006 CABI (H ISBN 9780851990231)
Type
Book