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CAB eBooks

Ebooks on agriculture and the applied life sciences from CAB International

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Cover for Consumer psychology of tourism, hospitality and leisure.

This book focuses on consumer behaviour in the context of tourism, hospitality and leisure. It comprises of 8 parts that discuss: attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation;...

Crouch, G. I.; Perdue, R. R.; Timmermans, H. J. P.; Uysal, M.
2004 CABI Publishing (H ISBN 9780851997490)