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Cover for Benchmarking in tourism and hospitality industries: the selection of benchmarking partners.

This book provides a detailed description of different performance measurement methods in the context of the tourism and hospitality industry. Chapter 1 serves as an introduction to the principal concept of benchmarking and why it became so popular within the industry. Chapter 2 consists of a...

Author(s)
Wöber, K. W.
ISBN
2002 CABI Publishing (H ISBN 9780851995533)
Type
Book