This chapter introduces the concepts of tourist experience, value co-creation in tourism experiences, and the phases of tourism experience creation, before outlining the overall structure of the book.

This book attempts to outline value creation in tourist experiences, theoretically and practically, in order to obtain new understandings and models to help identify how value creation is changing within the tourism industry and demonstrate ways in which both tourists and settings can proactively...

This chapter attempts to compose a conceptual framework that demonstrates the drivers influencing the creation of tourist experiences. In constructing this tourist experience model, three streams are offered. The first stream is to trace the past research of consumption experience in general and...

This chapter addresses a particular view of authenticity as a co-creator of value in cultural tourism experiences. The chapter outlines the findings from an empirical investigation of tourists consuming cultural and natural heritage sites in the island of Mauritius. By using the views and...

This chapter looks at culture issues as part of the discourse on resource configuration for experience value creation. It explicates the operant and operand resources tourism firms utilize in their effort to meet various types of tourist demand, and offers suggestions on how tourism firms could...

Describing the fundamental elements of research methods for leisure, recreation and tourism, this second edition is updated throughout. Part I provides a broad overview of the research process in leisure, recreation and tourism with a chapter specifically devoted to understanding the entire...

This chapter introduces the nature and importance of research in leisure, recreation and tourism. Research in this broad field is a process by which we produce new information and knowledge to answer questions, help managers solve problems and make effective decisions. The process is planned and...

This chapter covers three major areas of data collection and generation: (i) underlying logic and principles of survey research; (ii) issues in designing survey instruments; and (iii) means of data collection. It introduces sampling and design of survey research as one of the most important areas...

The chapter has two major sections. The first part of the chapter introduces a common factor analytical procedure with a worked example. The aim of factor analysis is twofold: (1) to reduce the number of observed variables (or scale items) into a smaller set of mutually exclusive composite...

The aim of this chapter is to enhance our understanding of the tourist experience concept by unravelling the tourist experience value concept, and based on that, present an updated research agenda. The future research directions proposed are based on a quality-of-life approach, here scaled down to...